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D-Link Prepares To Enter CCTV Market With A Full Range Of Solutions

January 31, 2018
Networking Vendor Moves to Complement its IP Surveillance Business with a Comprehensive Portfolio of CCTV Products and Solutions 
  
Dubai, THE UAE, January 31, 2018 — 
D-Link Corporation, a global leader in connectivity solutions for small, medium and large enterprise business networking, has announced that it has entered the closed circuit television (CCTV) market with the launch of more than eight different products targeted at this market vertical. According to the vendor that makes solutions in the IP Surveillance, Wireless, Switching, Storage, Security, Cloud, VoIP, Print Servers, Structured Cabling, Digital Home, 3G/4G Routers, Power over Ethernet Kit, Powerline, KVM, and Structured Cabling offerings, the move to enter the CCTV market in the Middle East and Africa (MEA) follows the growth that this sector has witnessed in the last 12 to 18 months.
 
The vendor stated that the entry into the CCTV market is a natural progression for D-Link as the company already supplies channel partners and their end users a complete range of outdoor and indoor IP surveillance cameras. 
 
Sakkeer Hussain, Director - Sales and Marketing, D-Link Middle East and Africa (MEA), said the company has decided to officially enter the CCTV market because of a huge interest in security hardware in the MEA geography. "D-Link is dedicated to setting new standards with our industry- leading business-class networking, wireless, surveillance and storage products," he said. "This pledge will continue as we prepare to introduce a complete range of CCTV products that will include NVR and DVR boxes to support the solutions completely." Hussain said from CCTV cameras and switches to wireless, storage and software, D-Link has everything channel partners need to customise the business of security on behalf of their end user clients.
 
"We will be introducing in the MEA market between seven to eight different CCTV products both for indoors and outdoors," he explained. "In addition to the products, we are coming up with apps and software that enables end-to-end surveillance solution. Users of our solutions will be able to monitor their home or office with our CCTV cameras and get high-definition quality from a brand they have come to trust at a price point that's affordable."
 
He explained that because D-Link's business class cameras support power over Ethernet (PoE), it makes surveillance installation simpler, safer and less expensive. "Our business class cameras support PoE, which in turn allows for single cable deployment," he said. Hussain said the company is upbeat and excited about the prospects that lie ahead in the CCTV market. "As D-Link readies to launch dedicated products, solutions and services in this segment, we are buoyed by the fact that we already have an understanding of what is required in this business," he said. "This is a natural progression for us as we continue to provide solutions that empower our partners to have the competitive edge and make decent margins.
 
We believe the CCTV part was the missing element in the puzzle and it fits in well with our existing IP surveillance products." He pointed out that channel partners can expect to see the product in the market soon with concerted campaigns to promote the offerings extensively in the first quarter this year. 
 
 
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About D-Link
D-Link is the global leader in connectivity for home, small business, mid- to large-sized enterprise environments, and service providers. An award-winning designer, developer and manufacturer, D-Link implements and supports unified network solutions that integrate capabilities in switching, wireless, broadband, storage, IP Surveillance, and cloud-based network management. For more information visit www.dlinkmea.com or connect with D-Link on Facebook (www.facebook.com/dlinkmea). D-Link Middle East & Africa Headquarters is located in Dubai, the UAE, Jebel Ali Free Zone South, P. O. Box 18224, Tel.: +971 4 880 9022, Fax: +971 4 880 9066. For general inquiries, contact: info.me@dlinkmea.com
 
 
 
 
 
Press Contact:
Nicole Maria Meier
Marketing
D-Link Middle East & Africa
Jebel Ali Free Zone - South
PO Box: 18224
Tel: +971 - 4 - 880 9022
Fax: +971 - 4 - 880 9066
 
E-Mail: nmeier@dlinkmea.com
www: www.dlinkmea.com
Facebook: www.facebook.com/dlinkmea